The Car Repair Club
It’s a fairly simple concept - if you have insurance that helps people when their health takes a turn, why not do the same for automobile maintenance? The Car Repair Club aims to make owning a car a little less stressful by offering insurance coverage for a wide range of mechanical/electrical issues that might rear their ugly head as you’re trying to get from A to B.
Obviously, no one likes focusing on the negative, so we aimed to shape a brand that was fun and didn’t take itself too seriously. I was brought in to add some colorful 3D illustrations and animations to tie into the website and promote the Car Repair Club.
Client - The Car Repair Club
Agency - Brunner
CD - Dan Magdich
AD - Laura Hershel
Motion/3D Illustration - Jordan Hershel
For this campaign, social was just as important as the main anthem video. Three individual social posts were created in several aspect ratios, often requiring hand tweaking of the animation.
